NextVR Collaborates With Central Station Records on new Musical VR Experiences
Better known for its immersive sports coverage, NextVR does, in fact, specialise in broadcasting a range of live events in 360-degrees. To help widen its content roster the company has announced a collaboration with Central Station Records (CSR) to provide electronic music fans up-close-and-personal access to some of the best artists around.
The partnership will see NextVR studios produce an exclusive show hosted by Emmy-nominated personality Alex Hudgens. With content captured and produced by NextVR in a 3D stereoscopic VR format, the show will be accompanied by other on-demand VR experiences featuring renowned Australian DJ Brooke Evers, musical group Killer Hertz and VIP access into Tokyo’s best nightclubs.
“Central Station Records has been on the cutting edge of dance music since the 1970’s, beginning as a small vinyl store in Australia importing disco records. From disco and house to hip hop and hardcore, Central Station has helped define what EDM music means and the lifestyle surrounding it,” said Danny Keens, VP of Content at NextVR in a statement. “Now Central Station teleports fans into the heart of global clubbing. From the famed Ministry of Sound club in London, to the dark underground music scene of Tokyo, to party hopping on the club scene in Los Angeles. This is VIP access for music fans.”
“These immersive experiences from the NextVR studio are a new way to experience music. With NextVR’s stunning technology, we’re giving fans VIP access to clubbing hotspots and big artists, to underground gems in far-flung locations” said Jamie Raeburn, Director at CSR. “Central Station has always led the music business by giving fans new experiences. This is next level – you’re literally next to the DJ, or front and center on the floor. It’s all about the music, and we love it.”
To watch the new music experiences head on over to the new Central Station Records channel within the NextVR app. The NextVR app is free to download for the following platforms: Oculus Go, Oculus Rift, PlayStation VR, HTC Vive Pro, HTC Vive Focus, HTC Vive, Windows Mixed Reality, Pimax, Samsung Gear VR, and Google Daydream. For the latest NextVR updates, keep reading VRFocus.